Cookie Policy
Last updated: May 2026
1. What Are Cookies
Cookies are small text files placed on your device when you visit a website. They are used to make websites work correctly, remember your preferences, and provide information to site owners about how their site is used.
Some cookies are essential for the website to function. Others are used for analytics or advertising and require your consent under UK law (PECR 2003, as amended).
2. How We Use Cookies
Strictly necessary
Required for the website to work. These do not collect information that could identify or track you and do not require your consent.
Analytics
We use Google Analytics 4 to understand how visitors use our website — which pages are visited, how people arrive, and how they interact with content. These cookies are only set with your consent.
Marketing and advertising
We may use Meta Pixel (Facebook / Instagram) to measure advertising performance and show relevant ads to people who have visited our site. These cookies are only set with your consent.
Note on Cloudflare Analytics: we use Cloudflare Analytics to monitor site performance. Cloudflare Analytics does not place any cookies on your device — it uses a cookieless, server-side measurement method and does not require your consent.
3. Cookie Table
| Cookie | Set by | Purpose | Consent required | Duration |
|---|---|---|---|---|
| _fbp | Meta Pixel | Ad targeting and conversion tracking | Yes | 90 days |
| _fbc | Meta Pixel | Click ID for ad attribution | Yes | 90 days |
| _ga | Google Analytics 4 | Distinguishes unique visitors | Yes | 2 years |
| _ga_[GA4 MEASUREMENT ID] | Google Analytics 4 | Session state for GA4 property | Yes | 2 years |
| __cf_bm | Cloudflare | Bot management (server-side) | No | 30 minutes |
| Session cookie (if any) | Next.js | Form state / session handling | No (strictly necessary) | Session |
_fbp
- Set by
- Meta Pixel
- Purpose
- Ad targeting and conversion tracking
- Consent
- Yes
- Duration
- 90 days
_fbc
- Set by
- Meta Pixel
- Purpose
- Click ID for ad attribution
- Consent
- Yes
- Duration
- 90 days
_ga
- Set by
- Google Analytics 4
- Purpose
- Distinguishes unique visitors
- Consent
- Yes
- Duration
- 2 years
_ga_[GA4 MEASUREMENT ID]
- Set by
- Google Analytics 4
- Purpose
- Session state for GA4 property
- Consent
- Yes
- Duration
- 2 years
__cf_bm
- Set by
- Cloudflare
- Purpose
- Bot management (server-side)
- Consent
- No
- Duration
- 30 minutes
Session cookie (if any)
- Set by
- Next.js
- Purpose
- Form state / session handling
- Consent
- No (strictly necessary)
- Duration
- Session
Note: _fbc is only set if you click one of our Meta ads before visiting the site. It may not be present in all sessions.
4. How to Control Cookies
Cookie banner
When you first visit hexiumai.co.uk, a cookie banner will ask for your consent before any analytics or marketing cookies are set. You can accept all, reject non-essential cookies, or manage preferences individually.
You can change or withdraw your consent at any time by clicking Cookie Settings in the footer of this website.
Browser settings
Most browsers allow you to:
- View and delete individual cookies
- Block third-party cookies
- Block cookies from specific sites
- Block all cookies (note: this may affect how some websites work)
For instructions, see your browser's help pages:
- Chrome: https://support.google.com/chrome/answer/95647
- Firefox: https://support.mozilla.org/en-US/kb/clear-cookies-and-site-data-firefox
- Safari: https://support.apple.com/en-gb/guide/safari/sfri11471/mac
- Edge: https://support.microsoft.com/en-gb/windows/manage-cookies-in-microsoft-edge
Opting out of Meta advertising
Manage your ad preferences on Facebook or Instagram via your account settings, or use the industry opt-out tool at https://www.youronlinechoices.com.
Opting out of Google Analytics
Install the Google Analytics opt-out browser add-on: https://tools.google.com/dlpage/gaoptout
5. Changes to This Policy
We may update this cookie policy from time to time to reflect changes in the cookies we use or in relevant legislation. The date at the top of this page shows when it was last updated.
If we make significant changes, we will update the cookie banner so you have the opportunity to review and re-confirm your preferences.
6. Contact Us
If you have any questions about how we use cookies:
Email: [email protected]
Website: hexiumai.co.uk